Go Mobile! Take Your Social Media Marketing Efforts to a Higher level

By now, most businesses know how vital social media marketing is for their bottom line. From keeping a heart rate on your consumers’ experience to branding your company to promoting your products, social media marketing allows you to do so much for so little.

Yet, one of the primary complaints businesses cite about staying on top of their social media marketing efforts is the time involved to do so. They believe that someone has خرید کامنت اینستاگرام to be tied to the computer 24/7 to make the effort effective. Fortunately, with today’s mobile applications and technology, social media marketing is being reborn as a mobile experience : a mobile social media marketing motivation, so to speak.

As more people realize and embrace the fact that social media marketing is a realtime experience rather than a “wait till I get to my computer” experience, they’re taking advantage of the processing power today’s mobile phones have to offer. So while realtime does mean you have to have your personal computer with you at all times, that computer is now your cell phone, not your laptop or desktop.

Why should businesses focus on mobile social media marketing? Think of this as: Right now around the world, 1. 1 billion people make an online search, 1. 4 billion people watch television, and 2. 2 billion people use mobile phones. So if we look at the power of social media going mobile, we quickly see that it has the potential to be more powerful than television watching, simply because it’s interactive and with you at all times.

The Driving Forces

Both technology and folks are driving the prevalence of mobile social media. One of the basic human needs since the daybreak of time is to connect with others. Additionally, today’s increased processing power, bandwidth, and storage available on mobile devices enables visitors to have better audio and video capability on their phones. This means people can communicate with their phone more effectively, in a fashion that goes beyond your basic phone call. And any time technology allows you to communicate and connect better, you have a innovation. From smoke signals to telegraphs to mobile phones to cell phones to the mobile social media, all are evolutions that cause revolutions.

Other driving factors include globalization and localization. Globalization means you can now get connected to the world with your phone. You don’t need a laptop or a television to see news for from around the world. At the same time, it’s local. You have access to local events and happenings. With permission, you can see where your friends or employees are at any given time. So your phone can deliver much more than weather forecasts; you can also know what’s happening around you at all times.

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